CREATIVE IDEA
For the launch of Philips IPL in Saudi Arabia, we collaborated with Magnon Solutions to create CGI campaign that blends innovation, beauty, and the iconic landscapes of Riyadh. The story begins high above the city, with a helicopter carrying a sleek pink box. As the box reaches its second location, positioned against the Riyadh’s famous location, revealing the Philips IPL device in all its elegance.
